VAUGHAN, ONTARIO— -
Pizza Hut Canada is rewarding some loyal customers with an unusual prize: Pizza perfume.
Eau de Pizza Hut boasts top notes of freshly baked, hand-tossed dough, according to the company.
It said the limited-edition fragrance was designed to celebrate Pizza Hut Canada reaching 100,000 Facebook fans.
The pizza giant produced a small lot of the signature scent and shared it with fans who were among the first to say they wanted the perfume.
"What better way to celebrate our Facebook fans than by providing them with a way to enjoy the fresh smell of Pizza Hut pizza whenever they want," the company's marketing director, Beverley D'Cruz, said via a news release.
D'Cruz said the fragrance won't immediately be available in stores but isn't ruling out the possibility.
"For now, we've only produced 110 bottles of Eau de Pizza Hut, but who knows what the future has in store," D'Cruz said.
