New York City Marathon gets new title sponsor: TCS - Dallas News | myFOXdfw.com

New York City Marathon gets new title sponsor: TCS

Posted: Updated:
Runners cross the Verrazano-Narrows Bridge at the start of the New York City Marathon Sunday, Nov. 7, 2010 in New York. (AP photo/Jason DeCrow) Runners cross the Verrazano-Narrows Bridge at the start of the New York City Marathon Sunday, Nov. 7, 2010 in New York. (AP photo/Jason DeCrow)
The new logo for the TCS New York City Marathon (courtesy New York Road Runners) The new logo for the TCS New York City Marathon (courtesy New York Road Runners)
MYFOXNY.COM -

New York Road Runners, the group that organizes dozens of running races in the city every year, has announced an eight-year partnership with Mumbai-based Tata Consultancy Services that gives the famous annual marathon a new name: TCS New York City Marathon.

"We are thrilled that TCS will be joining NYRR as our premier partner and title sponsor of the NYC Marathon," Mary Wittenberg, NYRR president and CEO, said in a statement. "TCS won us over with their commitment to our sport and to elevating the health and well-being of our community, their technological excellence and their belief in the infinite potential in front of us to jointly help and inspire people through running."

The new name takes effect for the 2014 marathon. This year's race, which is set for November 3, will be the last to bear the name ING New York City Marathon. NYRR and ING are ending their 10-year partnership.

TCS, an IT and consultancy company that has worked with NYRR since 2010, will also sponsor several other premier races on the calendar, including the Oakley New York Mini 10K (an elite women's-only race), the Fifth Avenue Mile, the Midnight Run (which takes place on New Year's), and the 5-Borough Series. TCS will also support NYRR's youth and community programs, which promote health and fitness.

TCS had previously developed a mobile app for the NYC Half, the group's flagship half-marathon, and will be building a new app for this year's marathon.

In an email to NYRR members on Wednesday, Wittenberg wrote: "Your commitment has helped to put us in a strong position to create a comprehensive, long-term, year-round partnership with a company that's closely aligned with our goals-and, of most interest to you, a company that wants to help us enhance your running experience and help us further support the community."

  • Local NewsLocal NewsMore>>

  • NJ girl accidentally kills gun instructor

    NJ girl accidentally kills gun instructor

    Friday, August 29 2014 1:24 PM EDT2014-08-29 17:24:19 GMT
    A 9-year-old girl from New Jersey accidentally killed an Arizona shooting instructor as he was showing her how to use a fully automatic Uzi. Charles Vacca, 39, was standing next to the girl at the Last Stop outdoor shooting range when she pulled the trigger and the recoil sent the gun over her head, investigators said.
    A 9-year-old girl from New Jersey accidentally killed an Arizona shooting instructor as he was showing her how to use a fully automatic Uzi. Charles Vacca, 39, was standing next to the girl at the Last Stop outdoor shooting range when she pulled the trigger and the recoil sent the gun over her head, investigators said.
  • Victim's family feels sorry for girl who shot him

    Victim's family feels sorry for girl who shot him

    Friday, August 29 2014 1:19 PM EDT2014-08-29 17:19:45 GMT
    The ex-wife of an Arizona shooting range instructor accidentally killed by a 9-year-old girl learning to use an Uzi said Friday that her family plans to write the child a letter to comfort her.  Instructor Charles Vacca was standing next to the girl on Monday at the Last Stop range in White Hills, Arizona, about 60 miles south of Las Vegas, when she squeezed the trigger.
    The ex-wife of an Arizona shooting range instructor accidentally killed by a 9-year-old girl learning to use an Uzi said Friday that her family plans to write the child a letter to comfort her.  Instructor Charles Vacca was standing next to the girl on Monday at the Last Stop range in White Hills, Arizona, about 60 miles south of Las Vegas, when she squeezed the trigger.
  • NYC Denny's features $300 breakfast

    NYC Denny's features $300 breakfast

    Friday, August 29 2014 8:47 AM EDT2014-08-29 12:47:22 GMT
    Diner chain Denny's is opening it's first New York City location, complete with a big-city "deal".   How does a $300 breakfast sound?    The Denny's is located at the corner of Nassau and Spruce in Lower Manhattan's Financial District.  Along with its normal food you can get at just about any location in the rest of the country, this location will offer a Grand Slam breakfast with a bottle of 2003 Dom Perignon champagne.
    Diner chain Denny's is opening it's first New York City location, complete with a big-city "deal".   How does a $300 breakfast sound?    The Denny's is located at the corner of Nassau and Spruce in Lower Manhattan's Financial District.  Along with its normal food you can get at just about any location in the rest of the country, this location will offer a Grand Slam breakfast with a bottle of 2003 Dom Perignon champagne.
Powered by WorldNow

KDFW FOX 4
400 N. Griffin Street
Dallas, Texas 75202

Main Station Directory:
(214) 720-4444
News Fax:
(214) 720-3263 or (214) 720-3333

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices