Last-minute Christmas shoppers tend to spend more, say some loca - Dallas News |

Last-minute Christmas shoppers tend to spend more, say some local store owners

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Even with only a few hours to go until the wrapping paper is ripped off on Christmas Day, there are still options for last-minute shoppers.

Toys "R" Us closed Tuesday night, but Walgreens will remain open until midnight.

Maybe it's the guilt, but store managers say that procrastinating purchasers tend to spend more for what they get out the door with.

Christmas Eve is the second busiest shopping day of the year behind New Year's Eve at Goody Goody liquor store on Oak Lawn.

"I bought two bottles of tequila and one bottle of Bailey's," said last minute shopper Melissa Enriquez, who was buying gifts for friends Tuesday.

Between 1,200 and 1,500 people are expected to swipe their plastic for Jack, Jim, Jose or cabernet. There was even a line at 10 a.m. to get in.

"People get off work, and for some of them, this is their last opportunity because they finally got away from their own madness to get those presents," said store manager Johnny Kulmacz.

Besides beverages, jewelry is another popular put-off item.

Dallas eighth grader William Hall says he fully intended to shop early, and even saved up money.

"Like a month ago, I was like, ‘I'm going buy gifts early,'" said Hall. "Then 20 days passed, and I was like, ‘Uh oh.'"

Hall says women are hard to shop for, which is why he waited so long.

He wasn't alone inside Gemma Collection in Snider Plaza.

"Today was almost all men, which is usually not the case at my store," said the store's owner, Adriane Sack. "Most wanted to be in and out quickly and if I gave advice, they'd take it, which isn't always the way it works."

Sack says most days the average ticket is $70, but Tuesday, it was $120. She believes procrastination is to blame.

"I think they feel guilty, so they end up spending a little bit more money," she said. "Then as a business owner, I see my inventory completely dwindle."

At Toys "R" Us and Best Buy, shoppers fought traffic and each other for coveted parking spots.

The experienced consumer kept his eye on the prize.

"Once I knew exactly what I wanted, I knew where it was," said last minute shopper Terrance Randall. "I was able to get in and out with ease."

Most non-24 hour stores open at 8 a.m. Wednesday and don't close until 6 p.m.

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