Spanish ads to run on MetroCards - Dallas News | myFOXdfw.com

Spanish ads to run on MetroCards

Posted: Updated:
MTA ad MTA ad
MYFOXNY.COM -

Habla espanol?

The Metropolitan Transportation Authority issued a Spanish-language advertising campaign on MetroCards.

250,000 MetroCards were purchased by the immigration law firm Youman, Madeo & Fasano LLP to promote their law firm and a television show the firm produces called Hablando De Inmigracion, which means talking about immigration.

This will be the first time a MetroCard advertisement will be in a language other than English since the MTA started using advertisements on the back of MetroCards in 1995. The MTA began selling space on the card's front face in 2012. MetroCard advertisements range between 25 and 45 cents per card with a minimum print run of 250,000 cards.

"We're very pleased by the continuing high level of interest that advertisers are showing toward the MetroCard as a medium for promotions," MTA spokesman Paul Fleuranges said in a news release. "This confirms that our decision to relaunch the MetroCard advertising program was the right move. Advertisers can continue to leverage the MetroCard as a vehicle to communicate to our diverse customer base."

  • Manhattan NewsManhattan NewsMore>>

  • SummerStage: you still have time to catch a show

    SummerStage: you still have time to catch a show

    Monday, July 28 2014 10:22 PM EDT2014-07-29 02:22:53 GMT
    You've got a few more weeks to enjoy SummerStage, New York's annual performing arts showcase that's 28 years running. But it's not just music: there is dance, comedy, theater, you name it. There are several shows weekly at 14 different parks throughout the five boroughs. A recent show at Rumsey Playfield in Central Park paid tribute to Pete Seeger. Most of the shows are free and are funded by tickets purchased for the some of the bigger acts.
    You've got a few more weeks to enjoy SummerStage, New York's annual performing arts showcase that's 28 years running. But it's not just music: there is dance, comedy, theater, you name it. There are several shows weekly at 14 different parks throughout the five boroughs. A recent show at Rumsey Playfield in Central Park paid tribute to Pete Seeger. Most of the shows are free and are funded by tickets purchased for the some of the bigger acts.
  • NY teacher tenure system faces new legal challenge

    NY teacher tenure system faces new legal challenge

    Monday, July 28 2014 10:14 PM EDT2014-07-29 02:14:16 GMT
    An educational advocacy group led by former CNN journalist Campbell Brown is challenging New York state's teacher tenure system, filing a lawsuit Monday that alleges that job protections unfairly shield bad teachers. Seven parents of public school children from New York City and Rochester are the plaintiffs in the lawsuit, filed in Supreme Court in Albany.
    An educational advocacy group led by former CNN journalist Campbell Brown is challenging New York state's teacher tenure system, filing a lawsuit Monday that alleges that job protections unfairly shield bad teachers. Seven parents of public school children from New York City and Rochester are the plaintiffs in the lawsuit, filed in Supreme Court in Albany.
  • 2 U.S. marshals, 1 NYPD detective wounded; fugitive killed in Manhattan

    2 U.S. marshals, 1 NYPD detective wounded; fugitive killed in Manhattan

    Monday, July 28 2014 10:10 PM EDT2014-07-29 02:10:52 GMT

    Two deputy U.S. marshals and an NYPD detective were seriously wounded in a shootout with a fugitive sexual assault suspect in the West Village in Manhattan, officials said. The shootout happened in smoke shop called Smoking Culture on West 4th Street near Jones Street.

    Two deputy U.S. marshals and an NYPD detective were seriously wounded in a shootout with a fugitive sexual assault suspect in the West Village in Manhattan, officials said. The shootout happened in smoke shop called Smoking Culture on West 4th Street near Jones Street.


Powered by WorldNow

KDFW FOX 4
400 N. Griffin Street
Dallas, Texas 75202

Main Station Directory:
(214) 720-4444
News Fax:
(214) 720-3263 or (214) 720-3333

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices