Cooler inventor raises $7 million in two weeks - Dallas News | myFOXdfw.com

Cooler inventor raises $7 million in two weeks

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NEW YORK (MYFOXNY) -

What is being described as the coolest cooler of the 21st century is getting a lot of backers via Kickstarter.

Ryan Grepper, an inventor from Portland, Oregon, says he was tired of regular coolers.

"They’re boring, break easily and are a hassle to haul around just to carry the ice," he wrote on his campaign page.

He decided not just to make the cooler cool, but to make it the coolest cooler ever.

Grepper invented The COOLEST, a cooler with a number of features that Grepper describes as: “AWESOME packed with so much fun you’ll look for excuses to get outside more often.”

It comes with an 18-volt rechargeable blender, a waterproof Bluetooth speaker, a USB charger, LED lights inside the cooler and a gear tie-down to carry gear.

It has storage for plates and knives, a divider/cutting board and a bottle opener.

“The COOLEST is a complete redesign of what a cooler can be,” says Grepper in his Kickstarter campaign video, a campaign that has raised almost $7 million in over two weeks. “I re-examined these well -loved creations and realized just how much room for improvement there was.”

Grepper started the campaign on July 8th with a goal of raising $50,000. With 36 days to go in the campaign, Kicktraq.com, Kickstarter’s tracking site, is projecting the campaign will raise between $11 million and $18 million. That would beat the Kickstarter record held by the Pebble smart watch, which raised more than $10 million in 2012.

Grepper tried to raise money for The COOLEST in 2013, but that campaign to raise $125,000 was unsuccessful.

“It was the middle of winter, and most people weren’t thinking about coolers, no matter what features they had,” Grepper told USA Today.

A $5 donation will get your name tattooed on Grepper’s COOLEST and a $55 donation will get a “Keep Calm and Blend On” t-shirt.

 Grepper says that anyone who donates $2,000 will get a personal visit with the prototype to use at a party.

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